Right from the get go I knew that with http://www.makingmoneyontheinternetfree.info/ I never had a hope in hell of ranking for any of the usual MMO terms. I didn’t even try.
And the results were pretty cool. My first site that made a sizable amount a month ($1000) without relying on search traffic. I think at the most I would get 20 or so peeps a day via the search Gods and that was just a bonus.
Getting Things Straight
As usual you will find that I will contradict myself more often than not. Here I am with a stupid byline at the bottom of the page, SEO Tips, one I don’t even care to rank for, and the main focus of the site is about SEO and ranking for terms in the search engines. It is how I make my living.
I want to just explain a little about how I see this site heading, as much so I get an idea as you lot do 😉
I guess it is an experiment of sorts in what we all come to believe we know about ranking in the search engines.
“Write keyword rich post titles and content and get backlinks. All the rest is just filler.”
I quote myself there, or something akin to what I have spouted on a gazillion occasions.
Here I am going to do no such thing. I am never going to write a post title of more than 1 word, apart from the first one, which was before I just decided that now, and this is what I mean, let things go a little and see what evolves, I have good feelings that this site could go absolutely anywhere I want, or…………..um…………..bugger, brain melt, what do you call an um…………hang on
I am never going to write more than one word as a post title, or at least what can be called one word, i.e an ACRONYM! without having a nasty gun to my head.
I am just a little sick of some of this game I guess. We all get told what we should and should not do in terms of rankings and I am in no doubt that the above quote holds true.
For the most part anyway
All these H2’s and bolded pieces of content, not to mention italicized content and getting your keywords at the beginning and near the end of the content has been, frankly, done to death. Most of us know this much by now, and I shall continue in my sneaky way to layout posts in ways that show you how to optimize your content for the search engines in the way that currently gets you to the top with the least amount of additional work, i.e content and backlinks.
But where is the freedom?
The chance to explore and the chance to have a slightly more free reign over your ideas and your artistic sensibilities? I know that this is something that has surely been lacking in my life ever since I found the secret to making money online. Which is actually no secret. As far as SEO goes I just told you. And I go in to real depth on the how to build a successful website post, now also a book.
I want a MMO site that is something more. I actually feel like I got part way there with the old site. The content on there frankly kicks ass in relation to most other sites in the niche. And that is done by trying not to be a Dick and coming across like I am a super Guru and have the answers. Plus an awful lot of very high quality content from everyone that commented there.
The answer is to do the work and wait, and that takes a lot of determination, and that above all is going to be the deciding factor for many.
I am seeing more and more of these bloody tools popping up left right and center and it gets me worried. I don’t have anything against peeps making money, heck, I want some of yours next week when Lando comes to visit with his product for you all to buy, but let’s get real.
We don’t need any of them to succeed. They are icing and maybe a slight shortcut but the reality is that it is down to a lot of bloody hard work. And sometimes I feel burned out and want something different.
A Zen like site to rest my weary brain, to come out of the daze that anyone who has typed constantly for 8 hours a day for months on end about the same few topics can surely relate to. And if not then you ain’t ever going to make a sizable income from this game.
So, no SEO’ed content (or is there), no trying to rank for anything really, just like the last site, and hopefully a breathe of something slightly fresher to ruffle your delicate Swan like amongst the putrid festering God awful content that is this weird niche we all find ourselves involved in one way or another.
Getting Zenny With It
Having just come back off a break I find that I am somewhat refreshed. Although the trip ended up being better once we bought a cheap tent and slept in a field rather than in a Hotel, the fresh air is sorely lacking in such places and did not feel natural at all.Even after churning out 10 Build My Rank articles for increased SERPS positions today I felt no ill side effects! And was ready for a lot more if time had allowed. Normal day would be 30.
But the reality is that it is often much needed.
The break that is.
Many of us in this game simply do not stop for a breather. Those that work hard know that they work hard, and those that don’t know it. But for those that work at this every waking moment, those that dream it, those that crave it like nothing else need to take a rest from it now and then.
It works wonders for the soul and it really does allow you to come back with all proverbial guns ablaze and you may just find that you get inspired to do something that you have never done before.
Whether my Duck experience (yes, I know) was a good one or not remains to be seen. But realize that basically no one cares about your sites, no one will talk about them after a few months and you will be a minor blip in the vast history of whatever niche you are involved in. So why the hell not maybe try something a little different? Even just for a slight sense of self satisfaction. In a way I guess I am talking about a passion site.
But I want more and maybe we all should. Maybe it should be something different entirely. Maybe it should be focused around artistic skills? Maybe it should be focused around a whole new style of writing? No CAPS? No………… Chopped and changed in to a whole new structure that leaves room for creativity and a sense of real enjoyment for our creative side rather than just the words we write.
My fears are slightly too great for a full on frontal attack but I may just evolve this site in to something that is new and fresher than I can currently imagine, or I may not, either way, I feel refreshed and ready to do battle with what the SERPS throw at me.
Not so long ago on the old site I talked of about the dreaded FB, for me anyway, but still advised that we have some sort of social proof for our main sites. I still do and think this is going to become more important.
But other things have really begun to catch my attention lately, and well past due too.
Talk about behind the times. I never was one to change quickly, especially when things were going so well. Now, I know that peeps have been talking about branding for a while and that it is becoming more and more important. I never really got it, and to be honest I am partially still in 2 minds about it all. But one thing that has suddenly clicked is this:
My conversation with myself
What do you think is more memorable to the peeps on the Internet, Zen Duck.Me or Making Money On The Internet Free.Info
You Utter Dick
Or something like that. We forget 😉
Seriously folks. I know I ain’t no trailblazer but we all really do need to kind of wake up a little here. We can SEO the hell out of our sites and have the best angle in the world, but a name carries a lot of weight. A real lot.
I bet most of you never even knew the URL of my old site, it was just bookmarked, in a reader, or whatever. Now? Say it a few times and it is there for life.
ZEN DUCK DOT ME
I have you and I won’t let go. It is ridiculously obvious when you think about it. If you are going to go after traffic then you want your search traffic but there is more. I proved that on the last blog. No search traffic and after a year it had a small but thankfully loyal following.
If you haven’t heard about 1000 true fans then you should seriously Google the hell out of it.
A name is powerful and it can spread. It can seep in to peeps subconscious and haunt their dreams just as I know that you will have a weird dream about a Duck and the name Dave at some point in the next year. Mark my words, brands will be key, catchy names will be key, and if you add to that some content that kicks the proverbial ass of others in the niche you are going to be a very happy Duckie indeed.
What About EMD’s
Overrated long term but gives a bonus short term. All things being equal (they never are), content, keywords, backlinks etc then the EMD wins for search. Short term. Long term I don’t think, and know so. He who works hardest wins. It may be a little more work to call a site
MY FEET FEEL LOVELY.COM
and then go on to rank for every form of sock derived term there is but if you are up against an EMD then you will come out on top.
It’s like well catchy innit. Word of mouth can bring an awful lot of traffic and a name that people remember means that they are more likely to return. No one needs to bookmark this site to remember it and I am an idiot for not getting my act together. Anyway, just my thoughts as I embark on this new adventure. I was going to talk about Lando’s new Automatic Authority first here but you know how it is. When I get on one I need to write. Next weekend will be the date for that and it is certainly going to change your approach to this game and there are some real surprises in store. But more on that next week.
I know that many peps are kind of stuck for an authority site. I was going to do a whole post about my idea but decided not to. Um, just about 5 seconds ago.
Here it is.
(Insert Name)’s House Reviewed © Zen Duck
If you are stuck for an idea about a long term project that can be as broad as you want, can allow you to comment on other blogs for backlinks, do guest posts, get blogrolls and basically go a rather social and interactive route to getting links and thus traffic then review your home.
The contents that is. Many peeps have emailed me (those that found it) with a real problem when it comes to building a passion site or a project they can sink their teeth in to.
Why not set up a site that allows you to review every single item in your home. Those you have and those you will buy can all be reviewed.
Honestly. No lying. If it blows then say it blows. Create reviews in categories, in thumbs up or down categories, give stars, and with the odd aff link thrown in. Better yet, no aff links at all on any posts at all. Simply direct those that read your product reviews to a single page that is alphabeticised by category and link solely to that. Times are changing so think about things like that. Even link to a landing page on a new domain where your aff links are. Fewer sales is better than no rankings.
There is no doubt that the future lies in returning to making a blog a blog and a website to sell items just that. Bots get more clever by the day and a blog or static site that has nothing but affiliate links on every page by the half dozen is going to crash and burn sooner or later in many niches.
Take the aff links out of the content if you can and put it in the theme backend if that is an option, it helps, trust me, or get a lot more content on sites that does not have affiliate links in. Reviewing your own home honestly may just be something worth checking out. But the above applies to any site too.
But, and I know you shall all GASP at this, some of my ideas have not exactly paid off.
Feeling kind of happy with life and all the white space that surrounds his pretty new site.